In the last 18 months a high percentage of new enquiries into Autus have been for us to optimise existing websites. This is good business for Autus, as our technicians are very adept at analysing the technical foundations of a website, to evaluate what we would have to build on. We will then give the client a frank assessment. Sometimes we can build on what they have and optimise it for Google and other search engine positioning. But if the underlying website construction is inadequate, we recommend that optimisation is basically wasting money, as the website will never achieve the position required to be successful. The best option then is a complete rebuild. We discuss the client’s business objectives and expectations from their website, and develop a fully costed reconstruction proposal to meet these requirements.
Website Reclamation – Its Not Always Viable
In the last 18 months a high percentage of new enquiries into Autus have been for us to optimise existing websites. This is good business for Autus, as our technicians are very adept at analysing the technical foundations of a website, to evaluate what we would have to build on. We will then give the client a frank assessment. Sometimes we can build on what they have and optimise it for Google and other search engine positioning. But if the underlying website construction is inadequate, we recommend that optimisation is basically wasting money, as the website will never achieve the position required to be successful. The best option then is a complete rebuild. We discuss the client’s business objectives and expectations from their website, and develop a fully costed reconstruction proposal to meet these requirements.