The Harley Carpets new Search Engine Optimised website has been re-launched. The first phase of this SEO assignment was to create a presence on Google for the prime products of the business, such as carpets, rugs and wooden flooring, in the target geographical locations. This was achieved by the following SEO process which has proven very successful for a host of Autus Search Engine Optimisation clients:
- Generation of properly ordered, keyword loaded page tags, based on detailed research of web visitor searches.
- Revision of the text to introduce a balanced keyword loading, as recommended by Google. This text revision is also based on web visitor preference research.
- Introduction of H tags within the text to stress the importance of the prime keywords.
- Introduction of H4 tags at the foot of the page to discreetly emphasise the prime target locations. This technique has been found to be especially effective for generating strong Google positions for searches such as Fitted Carpets Benfleet, Cartoon Character Rugs Ingatestone, or Amtico Wooden Flooring Romford
Within 2 weeks of the re-launch of the SEO’d website, Harley Carpets are reporting a significant increase in the level of new enquiry. This is very encouraging for all concerned, and prompted the client to commission further development of the site to ensure sustained improvements on its search engine positioning.
The next phase of the website SEO and development is to substantially increase the content on some specific products, such as the wooden flooring range.